DELCADE advises Wibilong on its sale to Epsilon France

DELCADE has advised Wibilong, a SaaS platform specializing in customer community management, in its sale to Epsilon France, the data marketing entity of Publicis Groupe. This strategic transaction allows Wibilong to strengthen its offerings by leveraging Publicis’s expertise in technology, data, and marketing to accelerate its growth in France and internationally.

Wibilong, whose clients include prestigious brands such as Dacia, Darty, and Renault, enables businesses to transform their customer bases into active and engaged communities, fostering long-term and measurable interactions throughout the product lifecycle. By integrating into the Epsilon France ecosystem, Wibilong will gain new opportunities to enhance its innovative solution, particularly in SEO and brand-customer interactions.

For this transaction, Wibilong was advised by the DELCADE team, with Maïté Lavrilleux-Carboni, partner specializing in mergers & acquisitions, private equity, and restructuring, playing a central role. She was supported by Brice Wartel, partner specializing in employment law, and Jean-François Guillot, partner specializing in contract law and intellectual property, whose expertise contributed to the successful completion of the transaction.